Cima E3 Exam Question No 15

Question No 15:

Comparing and contrasting RBV to the Positioning Approach Similarities?

. Both ideas stem from the rational planning process.
· Both can use centralised (rational planning) or decentralised (emergent)
approaches.
· Both aim to achieve competitive advantage e.g. ways to compete with rivals.

Cima E3 Exam Question No 14

Question No 14:

What are the Emergent strategies Disadvantages?

• Chaotic organisation that lacks
• control over planning
• Lack of long-term direction.
• Organisation too reactive,
• 'muddling through'
• Requires entrepreneurial skills
• from staff which may not exist

Cima E3 Exam Question No 13

Question No 13:

What is the Emergent strategies Advantages?

• · Quicker change or repositioning for the organisation e.g. lower strategic levels 'closer to the customer'
• · Tactical and operational levels an extensive source of innovative ideas
• · Greater motivation to other strategic levels
• · Supports culture of flexibility, learning and enterprise  

Cima E3 Exam Question No 12

Question No 12:

What is the Emergent strategies Definition?

Henry Minzberg, described emergent strategies as 'patterns or consistencies realised
despite or in the absence of conscious intention by senior management'.
Strategy emerges and is 'unanticipated'.
Informal and bottom-up (decentralised approach) allowing strategic courses of action to
be developed from both tactical and operational levels within the organisation.

Cima E3 Exam Question No 11

Question No 11:

What are The entrepreneurial model (or freewheeling opportunism) Disadvantages?

• Organisation too reactive, 'muddling through'
• Not suitable for transformational or radical change
• Lack of long-term direction.
• Relies heavily of the judgement and experience of the founder e.g. one single individual